Build Healthy Digital Habits

Product

Microsoft Family Safety

Modern Life Experiences

Year

2021 - 2022

Showcase of works available to the public only. Sharing of additional details are restricted under NDA. 

Role

Sole and lead designer for Digital Safety features in India, with complete ownership of mutliple primary features like Spending and Gaming in collaboration with Xbox

Collaborated closely with triad, partners and stakeholders in India and USA, to review, enrol and align on feature vision and goals. 

Responsible for re-envisioning the feature, UI refresh and the end-to-end design of the feature including product planning, primary and secondary research, competitive audit, envisioning, ideation, high fidelity prototyping and iteration, specifications and documentation, accessibility, craftsmanship, engineering and data enquirie, feature testing and bug resolution. 

Main Goal

Helping children be money smart and future ready while fostering their learning and growth

Ensuring peace of mind for parents, and saving their time and energy

Outcomes

⭐ Increase in app rating on Android Play Store and Apple Store.

👨🏻‍👩🏻‍👧🏻‍👦🏻 Increase in total Monthly Active Families on Mobile and on Web over 2 years. 

🚀 Successfully released primary features globally on mobile and web.

🥇 Gold medal in Accessibility Health Score.

Spending

Challenges

Dated design that was not aligned to the new Fluent Design System

Difficulty in making sense of how payments work – adding money and credit cards

Unclear copy that left parents worried

Non-native and broken experiences rendering the overall flows inconsistent

In Market 2022

Rethinking the information architecture, user experience and enhancing visual design

Web

Designing afresh for mobile & conveying feature value to parents

android & ios

Improving the experience for parents to easily add money to their child's account

Web

android & ios

Gaming

Align with Xbox Family Offerings

android, ios and web

In Market 2022

Gaming

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